About Corey Jay

This author has not yet filled in any details.
So far Corey Jay has created 23 blog entries.

The Eddy Series: Responsibility Charting & The Secret to Hiring Your Next Great Manager

2025-02-12T18:49:16+00:00

In the market for hiring a great manager? Welcome to the club! Bringing someone into an outfitting leadership role requires more than just finding the right personality with relevant experience. It means using a structured, intentional approach to set them – and you – up for success. As such, one of the most effective

The Eddy Series: Responsibility Charting & The Secret to Hiring Your Next Great Manager2025-02-12T18:49:16+00:00

Data Management: Why Zebulon is Investing in Our Central Data Hub

2025-02-04T19:37:19+00:00

We’re proud to announce the launch of Zebulon's central data hub for outfitters! Thanks to our new central data hub, and the hard work of our team, Zebulon clients are gaining business and industry insights like they’ve never seen before. Putting Data To Good Use Here at Zebulon, we’re intimately familiar with both the

Data Management: Why Zebulon is Investing in Our Central Data Hub2025-02-04T19:37:19+00:00

The Evolution of “The Eddy”: The Ultimate Growth Catalyst for Outfitters

2024-10-28T15:59:35+00:00

At Zebulon LLC, we believe the best way to grow an outdoor adventure business is through collaboration, accountability, and access to cutting-edge industry data. That's why in September 2023 we launched The Eddy, our unique, non-competitive peer group designed specifically for outfit owners and leaders to pursue business growth alongside like-minded individuals. Eddy members

The Evolution of “The Eddy”: The Ultimate Growth Catalyst for Outfitters2024-10-28T15:59:35+00:00

The Eddy Series: Employee Engagement & Satisfaction Surveys

2024-10-28T19:36:21+00:00

Employee engagement and satisfaction surveys are integral tools for improving workforce demeanor, efforts, and production. When properly implemented, a well-crafted engagement survey can give everyone a boost, from the most entry-level worker to the most veteran river rider. Satisfaction surveys can even lead to growing your outfit’s bottom line. At Zebulon, we like to

The Eddy Series: Employee Engagement & Satisfaction Surveys2024-10-28T19:36:21+00:00

Why Outfitters Should Invest In Leadership Retreats & Site Visits

2024-07-10T16:44:45+00:00

At Zebulon LLC, we know first-hand that personalized consulting drives profitable change in outfitting.  This spring, we conducted transformative site visits with three of our clients on retainer. These visits ranged from immersive leadership retreats to comprehensive site assessments. They also underscored the immense value of investing in leadership development and gaining an external

Why Outfitters Should Invest In Leadership Retreats & Site Visits2024-07-10T16:44:45+00:00

The Eddy Series: Incentive Plans

2024-10-28T19:36:32+00:00

Are you interested in securing buy-in from your employees, increasing the overall stoke factor for your business, and adding more money to your bottom line? Consider building an incentive plan. At Zebulon, we methodically engineer incentive plans around an outfit’s specific needs. We also carefully factor in the included employees’ goals and aspirations. This

The Eddy Series: Incentive Plans2024-10-28T19:36:32+00:00

2024 Summer Scout Report

2024-10-28T19:39:28+00:00

Here at Zebulon, we believe knowledge is power. And, we’re big believers that a rising tide lifts all boats. So, we amassed Q1’ 24 data from numerous outfitters nationwide - both clients and non-clients - and we’re happy to share the pre-season trends we’re seeing in this 2024 Scout Report.  Scout Report Data Sources

2024 Summer Scout Report2024-10-28T19:39:28+00:00

The Eddy Series: The Power of Responsibility Charting

2024-10-28T19:40:48+00:00

Does your day-to-day work truly align with the big-picture vision for your outfit? Responsibility charting is a powerful tool that helps align your daily grind with the ideal version of your business. (Plus, responsibility charts are the logical next step after implementing supervisor roles in your outfit’s depth chart.) The Eddy Snowball Effect Responsibility

The Eddy Series: The Power of Responsibility Charting2024-10-28T19:40:48+00:00

Year in Review: 2023’s Uncharted Waters and Powerful New Currents

2024-03-08T18:48:22+00:00

2023 was a pivotal year for Zebulon LLC. We doubled-down on our motto of “Work Smart. Have Fun. Make Money” and continued to carve out our place in the outdoor experiences industry. Work Smart: Finding our Stride and Making Our Mark 2023 was truly a “full-circle” evolution for the Zebulon team. Corey joined the

Year in Review: 2023’s Uncharted Waters and Powerful New Currents2024-03-08T18:48:22+00:00

The Eddy Series: Supervisor Summary

2024-04-01T22:52:14+00:00

As you establish what intentional supervisor roles will look like in your outfit, use the below Supervisor Summary to make sure you’ve covered all your bases. Who?  Supervisors should be the cream of your crop - we’re talking the top-performing 10-20% of your employees. Remember, the cream rises to the top,

The Eddy Series: Supervisor Summary2024-04-01T22:52:14+00:00
Go to Top